Cover Photo by: Amber Zeekaf

Cover Photo by: Amber Zeekaf

How Girls See The World


#girlgaze is on a mission to close the gender gap by creating visibility and tangible jobs for girls behind the lens and this timely book, from photographer and media entrepreneur Amanda de Cadenet’s visionary focus, features a beautiful and powerful collection of images capturing how young women perceive the world.

This inspiring must-have for feminists and creative alike showcases the work of a diverse collective of female-identifying photographers mixing candid and formal photos of females living their lives: moments of significance caught in a fraction of a second at home, on the streets, remote countrysides, and in war-torn countries. Spirited, elegant, and inspiring, #girlgaze promotes and highlights the work of Gen Z female photographers from all walks of life and is a stunningly beautiful representation of the female gaze.

About the Authors: Amanda de Cadenet is a creative force with a lifelong career in media both behind and in front of the lens, as well as CEO and Founder of Girlgaze, a Los Angeles based digital media company that promotes and highlights the work of emerging female photographers and directors. Lynsey Addario is a Pulitzer Prize–winning photojournalist whose work has appeared in The New York Times, National Geographic, and Time magazine. Sam Taylor-Johnson OBE is an English filmmaker, photographer, and visual artist. Inez van Lamsweerde is a fashion and art photographer, and one half of the photography duo Inez and Vinoodh.

Available for Purchase


It's Messy:
On Boys, Boobs and Badass Women

Out Now!

Amanda de Cadenet has interviewed and photographed many of the most influential figures in popular culture, became the CEO of her own female focused multimedia company, and has evolved as a leading voice for feminism. In It’s Messy, Amanda tells her story in this deeply personal collection of essays that honestly addresses the issues, concerns, and experiences relevant to women today.

Through her interview series, The Conversation, Amanda engages notable women—including Hillary Clinton, Gwyneth Paltrow, Jane Fonda, Lady Gaga, Alicia Keys, Gabourney Sidibe, Eva Longoria, Ivanka Trump, Rita Ora, and Arianna Huffington—in no-holds-barred conversations about what it really means to be a female today. In It’s Messy, Amanda offers readers an extension of that conversation, as well as an inside look at her own journey through her intensely personal and bold, yet universal experience of being a woman.

In this poignant, intimate, and hilarious collection of essays, travel back in time to Amanda’s years before The Conversation for a portrait of childhood fame, teen motherhood, and “getting a job that doesn’t suck, even if you went to Juvie.” With raw honesty and intense passion, Amanda shares her life in times of both good and bad, synthesizing lessons she’s learned along the way. In “How to parent in the time of Trump,” Amanda shares her experience of reacting to our current political reality as a mother and “Porn Culture and its affect on my Vagina” examines the impact that porn is having on practically all of us.

Available for Purchase


How Girls See The World



A curated collection of images taken by female photographers that demonstrates the power of the girl gaze.


What We Do

For a woman breaking into the photography industry, the obstacles are unquestionably hard. Our mission is to support girls behind the camera.




| girl |

Taking back the word girl, we are pushing back against the cultural projections and traditional gender roles imposed upon girls from the outside world, media and culture. Instead, we aim to represent the intelligence, creativity, complexity and diversity of girls’ experience—across nation, ethnicity, race, religion, sexual orientation, economic background. It is up to those who identify with being a girl to break the boundaries and determine their own identity, sexuality, and beauty. 

| gaze |

We are telling stories and creating images by taking the camera (or any medium) into our hands to express our viewpoints, reflect our states of mind, share our interests—whether in politics, fashion, tech, beauty, business—and to show the world how we see it. 


#Girlgaze is a digital media company, based in Los Angeles, that promotes and highlights the work of female Gen Z photographers and directors. Our mission is to close the gender gap by creating visibility and tangible jobs for girls behind the lens. With over one million Instagram submissions and counting, #Girlgaze is expanding into original video content, IRL events and eCommerce in 2017. Founded in 2016 by Amanda de Cadenet, the creator of the Conversation, #Girlgaze understands Gen Z and collaborates with brand partners such as Gap, TeenVogue, Warby Parker and more.


Who We Are

The curators for Girlgaze are all women trailblazers in their own right. Whether in fashion or documentary photography, in front of the camera or behind it, these women are championing the female gaze today.




Girlgaze in Print and Press

girlgaze on the air


The Girlgaze Grants

We will be providing annual grants to fund emerging female-identifying photographers through The Girlgaze Foundation. A percentage of donations and the proceeds from the girlgaze gallery exhibition, print auction and the girlgaze book will go into the girlgaze grants.




Five Winners Will Receive Prize Money and The Chance To Create Films For Major Brands



Entrants must create a short film on a topic that is important to them and that they feel is under-recognized.
Submissions are open from March 30th until June 30th. 
Short films must be 3-5 minutes in length.


A panel of high-profile judges, including film director and screenwriter Gia Coppola, filmmaker and photographer Sam Taylor-Johnson, actress and artist Amandla Stenberg, actress Chloë Grace Moretz, director of photography Ellen Kuras, actor and director Rashida Jones, Netflix vice president of content acquisition Bela Bajaria, Conde Nast Entertainment President Dawn Ostroff, President of HBO Documentary Films & Family Programming Sheila Nevins, actress Tracee Ellis Ross, writer and director Dee Rees, actress and producer Jada Pinkett Smith, actor Geena Davis, writer and executive producer Shonda Rhimes, artist Jill Soloway, director Kimberly Peirce, journalist and filmmaker Sharmeen Obaid-Chinoy, actress and recording artist Zendaya, YouTube personality and actress Lilly Singh, film producer Regina Scully, filmmaker Victoria Mahoney, filmmaker Crystal Moselle, Glamour Editor-in-Chief Cindi Leive, and Girlgaze founder Amanda de Cadenet, will select the five winners.


Each winner will receive $3,000 in prize money, Glamour editorial coverage in-book and online, and production budgets to create a film for Glamour, or one of the following major brands, including Birchbox, Lumee, THE OUTNET, and South Coast Plaza. Additionally, the winning films will be released on Glamour.com and Girlgaze.tv.


For more info, visit:

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We are thrilled to announce that the limited-edition Amanda de Cadenet x Warby Parker collaboration eyeglasses are coming back!  


Silvan and Ella are the ultra-popular gender neutral frames named after Amanda’s twins. Flattering on a menagerie of faces, they’re back for just a short time more.


“Working with Amanda has been a uniquely fun, collaborative experience.  We’re proud to continue supporting #girlgaze as she brings increased attention to women and their creative endeavors—especially at a time when equality and empowerment are needed most.” 

—Warby Parker Co-Founder and Co-CEO Neil Blumenthal.


“I was literally getting stopped on the street by people asking when my #AdeCxWarby gender-neutral frames would be available again, so I am excited to be working with the Warby Parker team once more.  I’ve always respected their heart for driving positive social good so I’m proud to continue this partnership.”

—Amanda de Cadenet


Ella is an optical frame in Jet Black with bold, gold accents on the frame’s temple.  Also in eyeglasses, Silvan comes in Peony—a nod to the signature pink of #girlgaze.



Jet Black




To toast the frames once more, Warby Parker will be making a donation to the Girlgaze Foundation.

Available September 19. Frames starting at $95. 

As always, for every pair of Warby Parker frames sold, a pair is distributed to someone in need.



Photography by Amanda de Cadenet



Creative Jobs for our Girlgaze Photographers

From Amanda's collaboration with Warby Parker, we were able to enact one the Girlgaze initiatives (to get girls jobs) by securing 19 photographers from our community a paid photography gig creating original content to promote the glasses. 

Now with this re-launch of the frames, we are excited to bring another 10 #girlgaze photographers a paid photography opportunity.

See the images from the social campaign at #AdeCxWarby.


Girlgaze is hiring!

To apply to any of the jobs below, you must be a resident in Los Angeles, CA and provide a resume and cover letter to: jobs@girlgaze.tv with the title of the position included in the subject line. Please also include your social media handles in your email. 

Jobs in Los Angeles, CA

Account Manager

About the role:
#Girlgaze is looking for an exceptional Account Manager to collaborate in pre-sale planning and lead post-sale execution for brand partners. This is an opportunity to work with some of the world’s biggest brands on innovative productions and campaigns with global reach. The ideal candidate for this position will be extremely detail-oriented, organized and a skilled multi-tasker with strong written and verbal communication skills. Experience in digital account management or client-facing project management required, as well as a strong passion for the mission of #Girlgaze.


  • Responsible for pre-sale planning and post-sale management for all brand partnerships.
  • Brainstorm with sales, business development, marketing and editorial teams to develop innovative campaigns in line with the #Girlgaze mission and brand partner objectives.
  • Work with the production team to build out budgets, and the sales and operations teams to build out media plans when necessary. 
  • Serve as primary liaison between #Girlgaze and our brand partners, on all campaign execution details large and small. 
  • Lead all coordination with clients/partners and all internal teams to successfully launch all components of partnerships.Responsible for all post-sale processes, including kick-off calls, internal execution meetings, client meetings and updates, asset delivery and approvals, etc.
  • Work closely with internal teams optimize all brand partnerships / campaigns.
  • Responsible for all campaign reporting and case studies. 
  • Maintain central repository for sales proposals, case studies and research.


  • Minimum of 3 years’ experience a account manager, client-facing project manager or similar digital role
  • Must be extremely detail oriented, with a demonstrated ability to juggle internal and external project stakeholders
  • Must be a self-starter with the ability to handle multiple projects, prioritize work assignments, meet deadlines and work independently in a fast-paced environment
  • Exceptional communication and organizational skills
  • Experience in building digital media plans  
  • Fluent in Microsoft Excel, PowerPoint, and/or Keynote

Digital Editorial Director


  • A commitment of 25 hours per week, with opportunity to become full-time.
  • Excellent oral and written communication skills.
  • Attention to detail and the ability to always follow through on projects and meet deadlines.
  • Excellent organizational skills.
  • Enthusiastic, energetic, confident and reliable.
  • Passionate about Girlgaze, female empowerment and giving a voice to girls. 
  • Must show initiative, creativity, and ability to work independently as well as collectively within a team.
  • Ability to multitask, strong sense of urgency, and commitment to excellence.
  • Ability to relate positively to people from diverse backgrounds and professional levels.
  • Demonstrates ability to maintain confidentiality with regard to privileged matters.


  • Coordinates and organizes editorial contributors, freelancers and interns (photographers, writers, creatives...).
  • Creates and/or produces original and adaptive material for various social media channels and participates in all details related to content and copy creation.
  • Edits and organizes all content in the office.
  • Collaborates with Girlgaze team members and contributors to ensure brand and strategy is represented.
  • Ensures deadlines are met and communicates with a broad range of contributors to properly complete and deliver content produced.
  • Create content plans, edit material and update project management tools as stages of projects proceed.
  • Develops new skills, levels of technical agility and learns new software to expand possibilities of social media engagement and content creation.
  • Keeps current with trends and topics in the community.
  • Lead content/strategy meetings with the Girlgaze Team.
  • Maintaining an organized system for approvals before posting or sharing content.

Social Media Director


  • A commitment of 25 hours per week is preferred, with opportunity to become full-time.
  • High level of proficiency working with popular social media platforms and apps like Facebook, Twitter, LinkedIn, YouTube, Instagram, Snapchat, etc.
  • Experience reading analytics and insights with data from Iconosquare, Union Metrics, etc. 
  • A creative mind with the ability to come up with interesting and inspiring campaign ideas and new ways of social engagement.
  • Exceptional writing and organizational skills.
  • Ability to relate positively to people from diverse backgrounds and professional levels.
  • Demonstrates ability to maintain confidentiality with regard to privileged matters.


  • Create, maintain, and execute a social media editorial calendar and posting schedule.
  • Write engaging copy for social posts.
  • Curate creative content to post on social media.
  • Moderate conversations online with fans, influencers, and other brands.
  • Measure and analyze the effectiveness and engagement of posts across social media platforms.
  • Provide weekly and monthly reports on analytics and insights.
  • Develops quarterly reports projecting strategy for clients.
  • Collaborate with the Girlgaze Team and designer to create new editorial content and assets. 
  • Maintaining an organized system for approvals before posting or sharing content. 


The Ambassador Program

Applications are now closed.

Thank you all for applying! We will be accepting another round of applications for ambassadors in the fall.

The Program

Girlgaze is only a year old, but we're already a community that is vibrant and growing. We started out focusing on photographers through Instagram—and we're loving it—but we are expanding to include all kinds of creatives on even more platforms. If you are here, you're already supporting us and in the know. We'd love for you to join our creative community by being our word of mouth as we move forward. Female voices matter, and we want yours to help support that. 

You can become an Ambassador and help contribute to Girlgaze from wherever you are. We're looking for girls and allies from all different backgrounds who are excited to be a part of Girlgaze and spread the word!

What You'll Share

Be our word of mouth! We want everyone who loves Girlgaze to pass on the beauty and wonder of the world through girls' eyes. You'll share Girlgaze Instagram posts, newsletters and videos through your social media channels using our specific ambassador hashtags. We want all of you vibrant and talented creatives who are waist-deep in your own interests—whether it's all things fashion, tech, politics or art—to share Girlgaze with your communities. 

What We Want to Share with You

  • We'd love to share some cool-merch we have lying around—stickers, cards, pins*
  • The Girlgaze Ambassador Newsletter with exclusive info just for you!*
  • An All Access Pass to our meet-ups, hiring opportunities and e-courses*
  • Most importantly—opportunities for your voice to be heard as an active member of a community of creative girls!

    *This will be dependent and tiered based on participation, number of shares, etc. 



    The Girlgaze Network

    Calling all girls behind the lens

    Submit Your Work

    Upload your photo to Instagram using #girlgaze! 


    To contact us

    Send us an email at team@girlgaze.tv